Good News from College Publisher and mtvU

Yea, good news! That was the subject of an email I got on 8/28. Let me kindly remind you that mtvU bought out Y2M (College Publisher) on August 3. Nice work keeping your clients in the know guys.

What follows is the dry email, but it does contain some good info of what we can expect soon on

The partnership of mtvU and College Publisher is going to bring several new benefits to our affiliates. Due in large part to what we've heard from you before and since the acquisition we wanted to give you a quick update on the progress we're making on some of our top priorities. In the next six months, we plan to unveil:

- A state-of-the-art broadband player that seamlessly integrates with your existing site
- Deals with several top content providers for free video and copy - including national and regional news, sports, entertainment and more - packaged within one elegantly designed interface
- A new revenue sharing model that delivers increased financial performance to every newspaper in the network

We know your editors and readers have a strong appetite for broadband video content, and our new partnerships will deliver an array of providers and subject areas to choose from, free of charge, through one standard interface. This will also enable your site to capitalize on an entirely new broadband advertising revenue stream. However, like any of our offerings, you will be under no obligation to partake in this program or any of the others we have in development.

Our goal is to provide college students with a publishing and digital media platform that prepares them for a career in this rapidly changing industry. As online newspapers continue to embrace broadband and develop digital media strategies, students who have used College Publisher will have a head-start on their peers. This is just one example of how mtvU and College Publisher will be making available more options, more control, more tools, and more revenue potential for college newspapers. We encourage you to continue sending us your top priorities, as it's critical to the ongoing
development of the College Publisher platform.

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